PODS

THE IDEA The goalposts moved so gradually you never noticed crossing them. Go back and find the goal you set on day one, and check it against where you are. Try to remember what you wanted when you started. Not what you want now, but then. For a lot of people it was...

THE IDEA Working for yourself didn't swap safety for risk. It swapped one kind of risk, which you couldn't see or control, for another kind you can. At some point someone has probably asked you, with real concern, whether you miss the security of a regular job. Maybe...

THE IDEA You don't need to talk yourself into being good enough. Every paying client already made that decision, with their own money, when they had other options. There's a particular kind of doubt that shows up on a Monday morning. It isn't about whether the...