Define Your Place In the Market
As a small business owner, you need to think about what really sets your company apart in comparison to your competitors. One of the key distinctions is between differentiators and price leaders. Price Leader Price leaders compete against competitors on a cost basis...
The Personal Touch Management Style
In this era of business, the needs of the consumer, and your team members, are rapidly changing. To get the most out of your employees, you need to ensure they feel connected to the performance and success of the business. Here are some ways to break down the barriers...
Car Shopping Headaches
Unless you’re a car enthusiast, you probably don’t want to spend a lot of free time car shopping, especially as a business owner. As the saying goes, “time is money,” and for entrepreneurs that truly is the case. If you’re not trying to relax, you’re working towards...
Top Enterprise Tech Companies To Know Of
As technology continues to improve, it’s important to keep an eye on the new tools you can utilize to streamline the way you do business. Even if you don’t need these services right now, having an idea of what these tools are can decrease the headache you face when...
Common Financial Pitfalls That Startups Fall Into
When you’re first scaling your business, the finances involved can be overwhelming. Here are some helpful tips for navigating the finances of your small business or startup. Don’t Trust Your Gut — Really Trusting your gut is a huge thing for entrepreneurs. And while...
Hiring Via Social Media
Finding quality employees can be frustrating at times, and social media can make the whole process even more confusing. Running a small business is already very stressful. By using these strategies in your hiring process, you can eliminate another potential source of...
Does Your Age Matter When Starting Your Business?
In business, timing is everything. Successful business owners are constantly thinking about the right time to launch products or focus on specific types of advertising. And while timing influences a lot of things in business, age is a surprisingly null factor. While...
Emerging Marketing Channels
You really have to be creative about communicating your message to your audience. It’s important to make the most out of any method you invest in. Here is a quick breakdown of the top two channels other marketers are diving into. YouTube YouTube is one of the top...
Is SEO Worth the Hassle?
Search engine optimization (SEO) is both hard to conceptualize and hard to keep up with. Making those most of it can be an uphill battle. A lot of people have a basic understanding of what it is, but haven’t had the chance to fully understand what it stands for. With...
What to Look For in a Legal App
Navigating the legal aspects of starting a new business can indeed be a perplexing and overwhelming experience. As an entrepreneur, you may find yourself grappling with a myriad of questions: How do you officially register your business? Why is it essential to have...
Make Hiring Count
When on the search for employees, the amount of time and money you put into an individual can really add up, so you need to make it count. Unfortunately, it really is a candidate’s market right now, so you need to be aware of the current employment trends that...
What Business Trends Will Last
The economy is always a point of contention, especially leading up to a political race. But one thing seemingly everyone, regardless of political leanings, seems to agree on is that small business and the entrepreneurial spirit are the backbone of our economy. So it’s...July 2019 Newsletter
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Small Business Payroll
In years past, many small businesses had very simple systems for managing their payroll, including paper records or simple excel spreadsheets. But technology has changed drastically in the years since the internet, and modern small businesses have many tools available...
Is Holiday Marketing Worth the Time?
Critics of holiday marketing often ask, “How can you really raise sales in the span of 30 days?” And while it may seem unrealistic, there is definitely a reason companies big and small boost their marketing budget to target a specific holiday or season. If you want to...
Drive Productivity With Company Picnics
Are you tired of watching employees stare longingly out at the amazing weather this summer season? The distraction of the outdoors can diminish productivity. For a small business or a budding start-up, every dollar counts. Hosting a company picnic is a perfect...
Is Working From Home More Productive?
If you work in an office, there’s a good chance you’ve daydreamed about what it might be like to do your job from home. Those fantasies might including curling up with your laptop while still wearing your pajamas, cuddling with your dog when you take a business call,...
Lifestyle Business vs. Growth-Minded Business
Generally speaking, businesses can be placed into two categories; lifestyle businesses or growth-minded businesses. Both styles have pros and cons, and it can be challenging to decide which is right for you. Lifestyle Business This type of business is created to...
Being Productive Without the Net
Most of America depends on the internet for work, staying in touch with distant relatives, or working on school projects. So when the internet suddenly stops working, it sends people into a justified panic. Such an outage can cause work to come to a grinding halt....
Entrepreneur Magazine
- This Mom's 'Scrappy' Side Hustle Started in Her Garage — Now It Makes $5 Million a Year October 21, 2025Carinne Meyrignac, 45, couldn't find the products she'd grown up with — so she created them herself.
- How Being 'Real' Can Backfire for Leaders — and What True Authenticity Looks Like October 21, 2025Authenticity doesn't mean spilling every emotion — it means aligning your values, words and actions to foster trust.
- What a Company With Near-Zero Turnover Taught Me About Building Culture That Lasts October 21, 2025The best leaders know customer service isn't a department, it's a culture. I saw one company prove it beyond question, and it reaffirmed everything I believe about real leadership.