There is a formula for knowing what to charge for your products and services. Do you want to know what it is? Are you ready? Here’s the formula…
The formula for what you charge is based on your ability to sell it.
That’s the formula. Selling is influence; Marketing is storytelling. The more effective you are at selling and marketing your products and services, the more you can charge. How do you do it?
It goes back to what Robert Collier wrote in The Robert Collier Letter Book: “Always enter the conversation already taking place in the customer’s mind.”
Learn about human behavior, and be the most valuable person you can be.
How can you put this into action?
Ask yourself:
- What is the RESULT your product and/or service produces?
- WHO will best benefit from that result?
- How can you DEMONSTRATE the result to them?
There are so many people out there with problems you have solutions to.
If somebody wants what you are selling, the only thing standing in the way of them giving you money for it is fear; If you remove the fear, they will buy. Remember: If you’re in Marketing, you’re in the fear removal business.
by Joe Polish
Founder of Genius Network
P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at www.GeniusNetwork.com/Vision-Insight. Bookmark this page. This is where I will post every new update.
P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):
- Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business: www.10XTalk.com/Vision
- Trigger these 8 Profit Activators in your business right now: www.ILoveMarketing.com/Vision
- I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit www.JoePolish.com/Books-Vision
P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit www.GeniusRecovery.org/Vision-Letter
Also, check these out 🙂
www.JoePolish.com/Vision-FreeBook
www.ILoveMarketing.com/MarketingVision
www.GeniusRecovery.org/RecoveryVision
More Genius Network Articles You Might Enjoy
Game Changer – Part 1
#217 Episode Summary: ABOUT DAN SULLIVAN: Dan Sullivan is the world’s foremost expert on entrepreneurship in action. Many of the world’s top-performing business owners regard Dan Sullivan as the person to teach you how to be a better entrepreneur. When Dan Sullivan...
What Else Do You Have to Offer to Your Prospects?
Whether your Business is brick-n-mortar, virtual, service-based, or products based, you likely have potential Clients who aren’t quite ready to buy what you offer. It may be that they are not to the level they need to be at to take advantage of your offer – or they...
Using Speaking to Grow Your Business
#397 Episode Summary: Listen as Joel Weldon shares his story about becoming an effective speaking coach. What makes a good presentation, and how you can use speaking as a marketing tool for your business. If you’d like to join world-renowned Entrepreneurs at the next...
