The number one problem most businesses face isn’t getting customers to come to their business, it’s retaining those customers once they do come. By providing a constant assessment of how your business is interacting with customers, mystery shopping can increase...
Sales is not a science, but there are ways to improve your results through modern methods. One such technique has been developed to make closing clients easy: the sales funnel. A sales funnel is a marketing strategy that outlines a customer’s journey from potential...
Your company logo is crucial to your brand identity. It’s a representation of the company values, that should inspire action and foster brand loyalty with your target audience. Whether you’re rebranding or just starting, you need to put a lot of thought and effort...
Inbound marketing strategies have led many companies toward success. Unfortunately, misconceptions about this advertising technique have also pushed just has many companies to fail. To make the most of this marketing style, there are three common misconceptions you...
Everyone who works in sales has that one lead they just can’t close. Every lead has their own personality and needs, so it can be hard to meet those on the spot. These precise sales steps will ensure you have the means to tailor your approach to the personality of any...
With everyone sending gifts and cards to loved ones, shipping during the holiday season can be a nightmare. Receiving materials late or having your consumers receive their products late puts strain on everyone. To ensure your business doesn’t falter during the...
Develop future-proof tech skills even if you have no previous tech experience, such as data storytelling, Python, ChatGTP, Internet of Things and more.