Connecting People to Results

Connecting People to Results

“What’s In It For Them” is how I think about everything. The truth is, nobody cares how great your product or service is; They care about themselves. They care about What’s In It For Them… It’s all about focusing on what the other...

Why Unique Abilities Require Unique Marketing

#302 Episode Summary: Did you know that Unique Abilities require Unique Marketing? In this episode of I Love Marketing you’ll discover how to connect your Unique Ability®1 with Unique Marketing to transform your business, the unique marketing triangle and more.   Ben...

Technology, Focus, and Marketing

#292 Episode Summary: Let me ask you…do you find yourself struggling with all the choices you have with technology to build and grow your business?  In this special episode with Dean Jackson and Joe Polish, you’ll learn how you can integrate technology to make it your...
3 Steps For Bringing Back Past Customers

3 Steps For Bringing Back Past Customers

You probably have past customers who haven’t bought in a long time. So how do you bring back a past customer in a way that isn’t obnoxious? First, start with the understanding that the people you’re going to reach out to HAVE shown interest in what...

How to Generate Relevant and Consistent Leads

#296 Episode Summary: What would happen for you if you could generate more leads and right fit clients for your business?  In this episode, you’ll discover how to generate relevant and consistent leads with Genius Network Member, Nicholas Kusmich.  Nicholas helps...