Reasons to Start Your Own Business
Thinking about starting your own business can be scary. First of all, you don’t know where to start. Perhaps the most relevant question one could ask about this problem is this: How can a simple idea become a reality? When the first idea comes to mind, that’s...
What it Takes to Start a Business
Our aspirations change as we get older and gain more independence and insight into how the world actually works. When we were kids, we dreamt big. As we hit our late teens and early 20s, we may have settled into careers we didn’t like. But then came the breaking...
Important Facets of Finance Management
Keeping an ever-watchful eye on your expenditures takes the guesswork out of running a successful venture. As any experienced entrepreneur will tell you, growth and money go hand in hand. Sometimes it’s not so much about making boundless profits as it is about...
Marketing for One, Marketing for All
Marketing starts with connections and ends with interactions. The sooner and more efficiently you’re able to reach your clientele, the better results and more patronage you will experience as a result. By looking to those who have been through exactly what you’re...February 2019 Newsletter
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3 Tactics Every Entrepreneur Should Master
Being a business owner is the ultimate juggling act. You need to know how to run a business, hire new employees, tackle taxes, market your product, the list goes on and on. When learning how to handle all of this at once, it’s understandable when some things get swept...
Uncommon Marketing for the Common Man
In today’s business climate, your best bet in marketing doesn’t have to involve renting the biggest billboard in town. Although the garden-variety methods of marketing all still hold true to some extent — TV commercials, handbills, punch cards — we no longer need to...
Find the Inspiration in Your Business
Inspiration can be hard to come by sometimes. As we age, flashes of brilliance may seem to strike more scarcely as other factors in our lives slowly crowd out our creative faculties. But we can all take solace in the fact that they will come back again: The fire will...
The Art to Working From Home
There are endless possibilities for using technology to our advantage, especially within the domain media has allowed us to build around ourselves. And depending on your business, there’s a good chance that you, the modern entrepreneur, might find that you’re able to...
High Tech, Small Business
Our lives are deeply immersed in technology wherever we turn. From the screens in our pockets to the screens on our dashboards to the screens of our televisions, we are constantly and relentlessly bombarded by marketing. If everybody from the local hotdog stand to the...
Why Everyone Should Experience Rejection
Everyone dreams of having a perfect rejection-free life. We want things to work out exactly the way we originally planned and live a life of success after success. Unfortunately, that’s never how life works out. Rather than a steady, forward motion, life is more like...
Bridging the Gap Between Family and Work
The work-life balance is a delicate thing. It can sometimes feel like putting more effort into one takes away from the other, but it doesn’t have to be that way. If we took as much time to plan as we did to worry, we wouldn’t have anything to worry about in the first...
Tips for Finagling Your Business’ Finances
Proactively gauging how well you’re handling your company’s finances will help in the prevention of costly errors. Finance is the alpha and omega of any business: No matter how pure your intentions are for your venture, none of the good you do would be possible...
Higher Quality Hiring
What to Keep in Mind When Bringing on Employees Very, very seldom are successful businesses run by one person. It’s just not practical. While many of the companies you admire — or even your own business — started in garages or spare bedrooms or on rundown personal...
Taking Advantage of Social Media
Social media can warrant all sorts of well-deserved reactions, and personal perceptions. Social media seemed to show up overnight and before anyone realized, it was ruling the world. Only recently have colleges and universities begin to offer Social Media majors, as...
Getting The Most Out of Your eCommerce
Commerce has gone digital; there’s no way around it. Long gone are the days when specialty shops lined our towns’ main streets, and gone with them are the mom and pop stores that used to pepper the corners of our avenues. In their stead, a near-infinite hail of...
Successful Startups
Starting a Business Isn’t Always About What You Do, but What You Give Starting an innovative business isn’t all paperwork and careful planning. Inception begins with a moment of inspiration. Maybe your new business venture launched the moment you got fed up with...
Technology Doesn’t Have to be Confusing
Buying the right IT programs can be a pain – where does one even begin to look, and how can you know if you’re buying the right program for you and your business? Cue Trapp Technology. Trapp works with their customers to simplify technology requirements by...
Mastering the Domain of Content Marketing
The Know-How to Pull in an Audience with Creative Content Why You Should be Creating and Publishing Content for Your Audience The umbrella of content marketing encompasses many aspects of creative advertising, all of which you should utilize to better reach...
Entrepreneur Magazine
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