February Newsletter 2020
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Three Customer Engagement Strategies
According to a report by the Harvard Business School, on average, increasing your customer retention by just 5% can increase profits by as much as 25%–95%. Engaging your customers frequently and effectively has never been more essential than it is now. Here are three...
The Best Inexpensive Relaxation Apps in 2020
If the new year has been stressful so far, you may be worried about your long-term well-being. How do you make progress in daily life when you’re always juggling responsibilities? Thankfully, rest and meditation can help you relax your mind, and there are many modern...
Tax Write Offs You Should Know About
Being strategic about tax planning is a central way to grow wealth as a small business owner and tax season is right around the corner. Here are a few write-offs every business owner should know about and, if possible, take advantage of. Cell Phone Bills Just because...
Effective Employee Training
Professional development is essential to the growth and strength of your business, but putting together effective training can be difficult. Here are a few things to keep at the front of your mind as you develop your next training. Engage Different Learning Styles...
3 Ways To Keep Your Culture Through a Growth Period
Culture is the glue that holds a business together. But as a business grows, it may struggle to maintain its culture. Here are three considerations to keep in mind as you strengthen and develop your systems. Hire Smart It’s difficult to overstress the importance of...
Three Marketing Trends That Won’t Budge in 2020
In the digital age, the marketing landscape can shift in an instant. As we move forward into 2020, here are three trends that aren’t going anywhere… Social Media Shopping Social media shopping is exploding right now. If your business features an e-commerce...
Three Best Domestic Travel Destinations for 2020
Whether you’re a nature lover, an adrenaline junky, or a sports fan, 2020 offers excellent opportunities for travel. Here are our top three picks for 2020 travel: Lake Powell and Antelope Canyon Looking for an outdoor escape? Check out the scenery In Lake Powell, Utah...
Making Resolutions That Stick
January 2020 isn’t just any old New Year’s. It marks the end of a decade, which means this is like a super fresh start on the next ten years of your life. With that in mind, here’s a few hot tips to keep you on track: Dream Big, Break Your Big Goal Into Smaller Goals...
Three Keys to Identifying Your Ideal Customer
The greater the clarity you have about who your ideal customer is, the better you’ll be able to serve them — and if you don’t already know who these customers are, the new year is the perfect time to start developing that understanding. Here are three tips for...January Newsletter 2020
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How to Assess Supply Chain Management
Effective supply chain management can mean faster production cycles and lower costs. It’s an essential element of your business, and improving it begins with a thorough assessment of your current supply chain management. Getting a clear baseline of your how...
A Guide to Gig Worker Retainment
Gig Workers — or freelancers, whatever you prefer to call them — have woven their way deep into the fabric of modern businesses. Freelancers help bridge gaps during periods of staff shortage, and they bring specialized — and often expensive — skill sets to the table....
Rock Your Referral Campaign
As the holidays slow the pace of business, this week is an excellent time to take a deep breath and re-evaluate the effectiveness of your referral campaign. Referrals are one of the most cost-efficient and exponentially effective ways to grow your business, and...
3 Key Ingredients to A Successful Vendor Relationship
Your business is only as good as the vendors you partner with. But what considerations should small business owners keep in mind when evaluating vendors as potential business partners? Transparency If you don’t trust your vendor, you won’t benefit from hiring them....
An Overworked Staff is an Underperforming Staff
According to the BBC, employees who use all of their leave are 6.5% more likely to get promoted or get a raise than employees who retain eleven or more annual leave days. Having a well-staffed company that can cope with a brief absence is one of the key ways employers...
Streamline Your Payroll Process
Payroll is like a lot of things in business: From the outside, it seems as simple as cutting a check. But in reality, managing your payroll involves tons of complex processes — think taxes, employee retirement accounts, time tracking, and health care, to name just a...
Tips For Holiday Travel in 2020
Let’s face it: Traveling around the holidays can be rough. Prices go up and routes get crowded. To add to this, the holidays fall smack dab in the middle of winter, when weather delays abound. Between large numbers of travelers and weather induced delays, holiday...
How Mystery Shopping Increases Revenue
The number one problem most businesses face isn’t getting customers to come to their business, it’s retaining those customers once they do come. By providing a constant assessment of how your business is interacting with customers, mystery shopping can increase...
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