Designing a Transformative Culture
#380 Episode Summary: Do you know what culture is… and what it isn’t? Learn how to effectively improve your culture, get your Team motivated from the inside out, and drive better performance through cultural transformation in today’s episode of the I Love Marketing...
What Intimidates You Most About Your Business? Here’s Why You Should Be Asking
You’re used to working hard — and we mean really hard. You’re starving by 10:30 am, but your day is back-to-back meetings, and now you’re getting an important call that you were supposed to have 30 minutes ago. So, when someone asks you, “What intimidates you most...
Why Setting up Cloud Storage Is a Must in 2020
With business and consumer needs changing so quickly this year, you don’t want to be left behind. How many times have you been out of the office and unable to access company data, leaving your staff and customers hanging? The best way to ensure you are keeping up is...
How Do We Handle the Prolonged Stress of the Pandemic at Home?
Remember when we thought this pandemic would be over in a few months? I do, and it feels like it must’ve been years ago. While every area is recovering at different rates, our divided nation can probably agree on one thing: We’re all tired of this pandemic. We miss...Boost Your Productivity While Staying Sane
#379 Episode Summary: Freedom. It’s why most Entrepreneurs do what they do. Learn how to have more time for the things you love, be peacefully productive, and grow your Business sustainably in today’s episode of the I Love Marketing podcast. In this episode, Eelco de...September Newsletter 2020
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Making SEO a Highly Effective Long-Term Marketing Tool
If you’ve finally started a company blog and put in all the effort to write posts, create tags, and enhance search engine optimization (SEO) for your content, it’s very exciting to post and send out to your email list. You might be eagerly awaiting people to find your...
These Response Mechanisms Still Work
All of your advertising should have response mechanisms on them. My friend and GeniusX® Member, Jason Fladlien, talks about how anything you are selling, you want to put information in front of it. Before people read a book, they are asking themselves WHY they should...
What’s the Secret Behind a Great Cold Email? It Has to Do With Your Branding
There are many philosophies about branding — but when’s the last time you heard someone philosophize over a great cold email? Luckily, they’re more related than you think. Mastering the art of a cold email is important. Much of our social and business communication is...Creating Culture That Drives Better Outcomes to Scale and Transform Your Business
#356 Episode Summary Jason is the co-founder and CEO of Gapingvoid Culture Design Group. His company helps create more engaged organizations that consistently outperform their competitors by designing a better and more meaningful culture. Their work is based on proven...
Struggling to Keep Customers? Build Loyalty by Staying in Touch
During a pandemic, it’s easy to see lots of reasons why many businesses are losing customers right now. But that doesn’t mean you’re completely helpless — in fact, this might be the best time to impress consumers by reaching out to them through a beautiful, mailed...
Influencing What?
Don’t base your self-esteem, self-worth, how you feel about yourself, and what you think of others based on how many followers you, or they, have. Don’t base it on how many people pay attention to you, or them. We live in a world where so many people are trying to get...
Taking a Road Trip? Here Are 2 Questions to Ask Yourself to Be Prepared
The most exciting part of road trips is the adventure — and every adventure needs the right preparation to go smoothly. When you’re prepared, even the most spontaneous moments are more enjoyable because you don’t need to worry about the worst possible outcomes. So,...
Give Yourself a Break: Dreaming of Your 2021 Vacation Isn’t Such a Bad Idea
You might get some questions and a cautious look if you start talking about planning your vacation in 2021: “Where would you go?” “What if they don’t relieve the travel ban then?” “Why are you thinking about traveling right now?” Leisure travel might not sound like a...
What Many Small-Business Owners Haven’t Tried to Reduce Payroll Processing Costs
Whether you’re calculating payroll yourself or using a third party, many miss a crucial fact: Your time is worth something. How much does it cost for you to run payroll? As the key decision-maker, your time, focus, and energy are extremely valuable to your business’s...What Everyone Ought to Know About Entrepreneurship, Health and Success
#355 Episode Summary: Joe De Sena – Founder and CEO of Spartan, the world’s largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since he was a pre-teen. Following a successful career on Wall Street, De Sena set his sights on ripping...
How to Endure Boredom: The Secret of the World’s Most Successful Athletes and Businessmen
How good are you at being bored? Boredom doesn’t necessarily happen because we don’t have anything to do. It often happens because there’s nothing we’re curious about. People in every industry and career feel some amount of boredom toward their job — including...
2 Tips to Make Your Packaging Current and Unforgettable
If you could improve your first impression on a first date, you probably would. The same mentality should apply to product packaging. Nearly 72% of American consumers say packaging influenced their purchasing decision. Whether you’re thinking about shipping products...
The New Facebook Messaging Scam to Watch Out For
Imagine you’ve suddenly gotten a Facebook message from someone you trust, like a great aunt. They ask if you’ve recently seen any good real estate. You wonder, why are they asking? Your great aunt says she’s recently gotten a $150,000 government grant and she’s...
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