A Success Trap To Watch Out For

A Success Trap To Watch Out For

When you have success and momentum, one of the traps you can get into is that you are talking to so many different types of people who are impacted by what you do. The big question you have to determine is a question I learned from Dan Sullivan, (Strategic Coach...

Three Key Components of Direct Response Marketing

#285 Episode Summary: In this Episode, you’ll discover the 3 Key Components of Direct Response Marketing, the most important part of your campaigns, the 60:30:10 Rule, Why You Don’t Sell Lingerie to Lumberjacks, Media Buying and more with Genius Network Alumni...

Ideas Worth Using: Creating Results in Advance

#282 Episode Summary: n this Episode, you’ll discover Ideas Worth Using, Getting Results In Advance with Dean Jackson.  Dean is often regarded as the Marketing Buddha, a marketing philosopher, and marketing genius and he shows you how to use marketing as the ultimate...
How Do I Deal With Fear?

How Do I Deal With Fear?

A question I’ve been asked is “How Do I Deal With Fear?” Whether you are trying to start something new or get to the next level, many people try to ‘overcome’ or ‘conquer’ fear. To a certain degree, that may work for a period of time. However, the question is really:...

May 2023 Newsletter

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Flip Your Flaws

#280 Episode Summary In this Episode, you’ll learn how to take your greatest potential flaws and turn them into your greatest gifts with Genius Network Member Renee Airya.  Renee Airya is a former fashion model, who underwent massive brain surgery at age 29 for a...

Flip Your Flaws

#280 Episode Summary: In this Episode, you’ll learn how to take your greatest potential flaws and turn them into your greatest gifts with Genius Network Member Renee Airya.  Renee Airya is a former fashion model, who underwent massive brain surgery at age 29 for a...

The Power of Influence and Persuasion

#278 Episode Summary: In this episode of  I Love Marketing, Psychology Professor Dr. Robert Cialdini–The Godfather of Influence–discusses an important skill covered in his new book Pre-Suasion – A Revolutionary Way to Influence and Persuade. During this interview, Dr....

The Drivers of Desire

#279 Episode Summary: In this episode, Genius Network member, Michael Fishman shares the Drivers of Desire – How to Know What People Want and How to Let Them Know You Have It. Michael is a trusted adviser of brands on marketing, positioning and business growth, with...
What Do You Need To Cut Loose?

What Do You Need To Cut Loose?

Here’s a simple question that can free up your time and help you achieve more success… “What do I need to cut loose?” For example: If you don’t cut loose certain people on your team, you’re actually wasting their time (and yours)....

The Power of Influence and Persuasion

#278 Episode Summary: In this episode of  I Love Marketing, Psychology Professor Dr. Robert Cialdini–The Godfather of Influence–discusses an important skill covered in his new book Pre-Suasion – A Revolutionary Way to Influence and Persuade. During this interview, Dr....

Think Big and Bold

#276 Episode Summary: In this episode of the I Love Marketing Podcast, Peter Diamandis, the founder and chairman of the Xprize, shares his vision of the future: a future where we stop thinking linearly and start thinking exponentially. You’ll discover the power of...
Offer An Audit and Increase Your Revenue

Offer An Audit and Increase Your Revenue

One of the things I did 25+ years ago with my carpet cleaning business was give customers ‘Carpet Audits’ instead of ‘estimates’. I also taught thousands of other carpet cleaners how to do this too. Almost every service provider I’ve met, from plumbers, to...

The Four-Part Plan That Leads to Success

#275 Episode Summary: In this Episode, you’ll discover The Four Horsemen & The Four Part Plan That Leads To Success with Richard Viguerie.  Richard Viguerie is a Genius Network and Strategic Coach Alumni. With over 50 years of experience, he is a pioneer of...