Of Substance creates powerful, short films that address addiction and mental health issues with authenticity and empathy. Our mission is to change the conversation around these challenges by using storytelling to educate, reduce stigma, and inspire hope. By partnering with communities, educators, and organizations, we provide impactful resources that promote understanding and healing. Experience the transformative impact of visual storytelling with of Substance.
The Referral Ask That Actually Works
The tactic: Replace "let me know if you know anyone" with a request so specific the other person can picture a face. Referrals are the cheapest customer acquisition available to a small business, and most owners ask for them exactly wrong. The standard version...
