You may have heard the phrase: “The world doesn’t revolve around you.” But, if it doesn’t revolve around you, then who does it revolve around? It’s YOUR life. And YOUR world actually DOES revolve around YOU. It really does. Most of the time you are thinking about YOUR life, YOUR family, YOUR desires, YOUR dreams, if YOU got enough sleep, if YOU’RE bored, if YOU’RE hungry… You’re thinking about YOUR life.
In order to do good Marketing, you need to understand your Client’s world revolves around THEM. They are thinking about THEMSELVES.
It would be great if we lived in a world where you can be really good and really care, and people would just show up and give you money for the value you provide. But if it was that easy, everybody would be Entrepreneurs and Business Owners – and most people aren’t. To the degree you talk to THEIR desires, THEIR hopes, THEIR fears, THEIR dreams, you will be a more Effective Marketer.
by Joe Polish
Founder of Genius Network
P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at www.GeniusNetwork.com/Vision-Insight. Bookmark this page. This is where I will post every new update.
P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):
- Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business: www.10XTalk.com/Vision
- Trigger these 8 Profit Activators in your business right now: www.ILoveMarketing.com/Vision
- I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit www.JoePolish.com/Books-Vision
P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit www.GeniusRecovery.org/Vision-Letter
Also, check these out 🙂
www.JoePolish.com/Vision-FreeBook
www.ILoveMarketing.com/MarketingVision
www.GeniusRecovery.org/RecoveryVision
More Genius Network Articles You Might Enjoy
Use Videos to Attact and Keep More Customers
#436 Episode Summary: The types of videos that help solve people’s problems, deliver massive value, and differentiate you from competitors. If you’d like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network,...
Worms and Work Ethic
When I was a really little kid, as far as I can remember, selling worms was the first Entrepreneurial thing I ever did. I can't even remember who I was selling the worms to, but it was somewhere in Pennsylvania. As a little kid, I also used to cut lawns and grass,...
Managing, Time, Projects, and Your Marketing Calendar
#435 Episode Summary: Do you have a big project coming up and feel overwhelmed by the amount of work you need to get done? This episode features Joe Polish and Dean Jackson, who share their secret to creating systems that allow them to get more done faster. If you’d...