#281 Episode Summary:

In this episode, you’ll discover how the LEGO principle can make you richer, marketing automation done right, the power of a playbook and more with Genius Network Member Brad Martineau. Brad is the founder of SixthDivision, a company that helps small business owners and entrepreneurs reduce overwhelm and in-office complexity with automation so they can better convert leads into sales.

Here’s what you’ll learn from Brad in this episode:

  • How to convert more leads into sales using marketing automation
  • How to reduce frustration around marketing automation
  • The biggest problem with automation is not the software, it’s the process (and what you can do to maximize the process starting today)
  • Why how you implement automation is your greatest asset (not the software)
  • Your greatest asset is your ability to implement ideas (and what you can do to do this more often, more efficient, and more effective)
  • How to bridge that gap from idea to implementation with your automation
  • What LEGO figured out for small business (and how it applies to you converting leads into clients)
  • The power of modular thinking: Breaking down the big thing and compartmentalizing into smaller pieces (or bags)
  • The BIG Problem with the framework of Marketing Automation (and how it’s keeping you stuck)
  • Marketing Automation expands to people who do work in sales, fulfillment, and more (and you might be missing 90% of what could be done to make your company more efficient, and effective)
  • How a Company Playbook and Blueprint can create greater freedom, impact, and contribution and allow you to implement more ideas
  • And more…

by Joe Polish
Founder of Genius Network

Joe Polish

P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at www.GeniusNetwork.com/Vision-Insight. Bookmark this page. This is where I will post every new update.

P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):

  1. Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business: www.10XTalk.com/Vision
  2. Trigger these 8 Profit Activators in your business right now: www.ILoveMarketing.com/Vision
  3. I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit www.JoePolish.com/Books-Vision

P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit www.GeniusRecovery.org/Vision-Letter
Also, check these out 🙂
www.JoePolish.com/Vision-FreeBook
www.ILoveMarketing.com/MarketingVision
www.GeniusRecovery.org/RecoveryVision

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