Learning to scale is a crucial to success in business, but it can be a challenging journey.

One thing people miss is that growth should bring you joy, not weigh you down. As an entrepreneur, before thinking you must scale, ask yourself: “What does scaling mean to me? Does this thing I’m doing even need to scale?”

Once you have that straight, the secret to scaling sustainably is keeping your capabilities equal to your opportunities. In other words, keeping your skills sharp for when the big chances do come knocking.

When it comes to capabilities, knowing your basic numbers and being good at math is helpful. But even more helpful is working on your social skills of finding and leveraging the right people — because relationships are the heart of any successful business.

As you do that, look for the ELF™ people who are Easy, Lucrative, and Fun and avoid the HALF — the Hard, Annoying, Lame, and Frustrating. If you have trouble, remember that finding ELF people starts with being an ELF person yourself.

To attract people, you need to understand their emotional atmosphere and have a good vision you can offer them — one that will help as many people as possible and that gets others excited. Building a company and building relationships takes courage, and courage requires confidence — even when we don’t have a lot of it. Confidence feels good, but courage doesn’t. So if what you’re doing feels hard, that’s okay — it means you’re on the right path!

Remember: business is not just what you can do. It’s also about how you make people feel. In other words, it’s how you approach the journey — and how often you ask yourself, “What’s in it for them?”

by Joe Polish
Founder of Genius Network

Joe Polish

P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at www.GeniusNetwork.com/Vision-Insight. Bookmark this page. This is where I will post every new update.

P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):

  1. Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business: www.10XTalk.com/Vision
  2. Trigger these 8 Profit Activators in your business right now: www.ILoveMarketing.com/Vision
  3. I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit www.JoePolish.com/Books-Vision

P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit www.GeniusRecovery.org/Vision-Letter
Also, check these out 🙂
www.JoePolish.com/Vision-FreeBook
www.ILoveMarketing.com/MarketingVision
www.GeniusRecovery.org/RecoveryVision

More Genius Network Articles You Might Enjoy

Simple Marketing Strategies For Getting More Business

#382 Episode Summary: Sometimes the most simple marketing strategies are the ones that make the biggest impact. Dean Jackson and Joe Polish answer questions and give golden nuggets of advice so you can make money, have fun, and work smarter now.   In this episode, Joe...

What Are You Willing To Tolerate?

What Are You Willing To Tolerate?

Have you ever made money from your work, but the only thing you got from the work was the money? Meaning: You made money, but it didn’t enhance you. You didn’t receive any referrals. You didn’t feel appreciated. But, you made money. If this has ever happened to you,...

Copywriting Super Panel – Part 2

#359 Episode Summary: Copywriting experts share how to write successful copy that wakes people up and gets them to buy. Today’s episode is a special copywriting super panel, and it’s the second part of a two-part series. Experts Parris Lampropoulos, Richard Viguerie,...