The internet and social media apps can be very confusing. They are continually changing to meet the needs of consumers. One of the vaguest concepts in this realm of marketing is Search Engine Optimization. SEO is essential to any online marketing strategy. Here is a...
Facebook Live can be a fantastic tool for connecting with your audience. It’s great for major company announcements, product launches, rebranding, etc. While it can be a tremendous tool, it can also be a hindrance if done incorrectly. Here are some basic...
Email marketing is a fascinating and booming field. Many believe this form of marketing to be outdated, but it’s not. An email list is worth its weight in gold. Here are some of the email marketing basics to get you headed in the right direction. Know Where to Target...
Surprise and delight marketing has become a focal point to some marketing campaigns. It could be a vehicle in a rebranding strategy for some, while others may use it as an incentive for their current customers to purchase more and foster more brand loyalty. What IS a...
You really have to be creative about communicating your message to your audience. It’s important to make the most out of any method you invest in. Here is a quick breakdown of the top two channels other marketers are diving into. YouTube YouTube is one of the top...
Search engine optimization (SEO) is both hard to conceptualize and hard to keep up with. Making those most of it can be an uphill battle. A lot of people have a basic understanding of what it is, but haven’t had the chance to fully understand what it stands for. With...
Develop future-proof tech skills even if you have no previous tech experience, such as data storytelling, Python, ChatGTP, Internet of Things and more.
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