Jul 14, 2022 | Genius Network Article
During my early years, I had a strategy I would teach Carpet Cleaners on how to send referral rewards after someone referred a Client to them. When I showed them how to do this in combination with joint ventures, it worked REALLY well. For example, my Carpet Cleaning...
Jun 30, 2022 | Genius Network Article
When Joe sat down with media expert Paula Rizzo, Paula gave her thoughts on what Entrepreneurs can do to get more media attention. One of the points Paula makes is you need to put yourself in the shoes of your audience. Media is about THEM, not you. THAT is the lens...
Jun 23, 2022 | Genius Network Article
When Joe sat down with his friend Eben Pagan, a well-known Entrepreneur and technology investor, an interesting idea came up about WORK. Different work produces different results. Some people get up everyday and are excited about their work. Others have enjoyable...
Jun 16, 2022 | Genius Network Article
When Joe interviewed John Mackey, the CEO of Whole Foods Market, at the Genius Network Annual Event, John discussed how to build a company with conscious capitalism as its’ core. “It starts with a higher purpose,” John says. “Why does your...
Jun 9, 2022 | Genius Network Article
The majority of people I encounter make a huge mistake: They send emails or texts without the willingness to make a phone call or follow-up. Here’s what I mean: I introduce people continuously to each other via Genius Networking. I then follow up with them to ask them...
Jun 2, 2022 | Genius Network Article
People underestimate the value of words. They also overlook one of the very best ways to learn marketing: Study Direct Mail. Today, many internet marketers are very promiscuous. They think in terms of quantity of social media posts, or they push out many, many emails....
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