Over the past several weeks, people have been talking more and more about how AI will change everything.

Yet, AI has been around for decades.

But more people are discovering new ways that AI will make things more E.L.F. (Easy, Lucrative, and Fun).

For the most part, it will build on what we already know and make things faster. In other words, it won’t change the fundamental rules of business. And it definitely won’t take away from the importance of having good relationships.

In my book, “What’s In It For Them?” I outline everything I’ve ever learned about rapport, connection, and relationships. And at least 3 principles in it relate to the problem of AI and business relationships:

  1. Invest your T.A.M.E.E. (Time, Attention, Money, Energy and Effort) in Relationships. Once customers catch on that businesses are outsourcing their T.A.M.E.E. to AI, those once-strong connections could start to feel cheap and manufactured.
  2. Treat Others as They Would Love to be Treated. When we have a problem, we want to really be listened to—not passed off to a chatbot.
  3. Get as Close to In-Person as Possible. Though AI will get better at imitating our voices and mannerisms, relying on it too much doesn’t feel “in-person”… it actually can feel pretty alienating.

The point is NOT that we should avoid AI. The point is that people always forget one thing when it comes to the effect it will have on the world: It will make emotional intelligence and self-awareness a lot more valuable. Ironically, as technology makes things more impersonal and convenient, people crave human connection even more—and it usually becomes even harder to find. With so much tech buzz going around, there’s never been a better time to strengthen our fundamental relationship skills.

And in my book, I talk about everything I’ve learned in my entire career about how to do just that. As parts of AI turn out to be better in theory than practice, and other parts stay with us for a long time, just remember: Don’t let shiny new things distract you from the core of what makes you and your business better!

by Joe Polish
Founder of Genius Network

Joe Polish

P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at www.GeniusNetwork.com/Vision-Insight. Bookmark this page. This is where I will post every new update.

P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):

  1. Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business: www.10XTalk.com/Vision
  2. Trigger these 8 Profit Activators in your business right now: www.ILoveMarketing.com/Vision
  3. I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit www.JoePolish.com/Books-Vision

P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit www.GeniusRecovery.org/Vision-Letter
Also, check these out 🙂
www.JoePolish.com/Vision-FreeBook
www.ILoveMarketing.com/MarketingVision
www.GeniusRecovery.org/RecoveryVision

More Genius Network Articles You Might Enjoy

The Core of Your Puzzle

The Core of Your Puzzle

Think of your life as a puzzle made up of thousands of puzzle pieces… The middle part of the puzzle is your CORE. It’s where your self-image and consciousness live. It’s where the deepest work is done and the deepest part of yourself resides. Yet, most people work...

Creating a Thriving Company Culture with Zappos CEO, Tony Hsieh

#201 Episode Summary: In 1999, at the age of 24, Tony Hsieh (pronounced Shay) sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined us as an advisor and investor, and eventually became CEO, where he helped us grow from almost no...

Entrepreneurial Lessons To Bring With You On Your Journey

Entrepreneurial Lessons To Bring With You On Your Journey

One of my earliest Entrepreneurial memories is when I was in junior high going door to door selling newspaper subscriptions. Despite having doors slammed in my face and being incredibly shy and introverted—I did it anyway. I was determined. Like Dan Sullivan, the...