There are two ways to run any type of business…

First, there’s the traditional way, which makes running a business Hard, Annoying, Lame and Frustrating (H.A.L.F.®) This was the way I was doing it when I first started out. And if you’re constantly struggling to keep your business afloat, then what’s the point?

But there’s another way to run a business that’s what I call Easy, Lucrative and Fun® (E.L.F.®). To many people, an E.L.F.® business is a new concept because everyone thinks running a business must be hard. I’m here to tell you… Running an E.L.F.® business comes down to one thing: positioning.

How you position yourself to your Clients and customers will determine whether you’re running a H.A.L.F.® Business, or an E.L.F.® Business. The best thing about this is you can have an E.L.F.® business whether you’re a mom and pop shop or a big corporation.  It’s all about focusing on your customer.

Over the next week, I’ll be sending you some ninja marketing tips worth thousands of dollars—strategies I’ve been sharing with my Genius Network Members (some of the most successful people in the world) for years. And I’ll show you exactly how to position yourself in your market to create your E.L.F.® Business so you can make more money, have more free time, and do more with less. Because there’s more to life than forcing yourself to run a H.A.L.F.® Business.

Talk soon!

by Joe Polish
Founder of Genius Network

Joe Polish

P.S. I've created a resource page as a central guide with access to valuable resources available to you right now. Check it out at Bookmark this page. This is where I will post every new update.

P.P.S. Whenever you're ready... here are 3 more ways I can help you make YOUR business and life more E.L.F. (Easy, Lucrative, and Fun!):

  1. Discover the 10x Multipliers to grow your business exponentially… Amplify your opportunities and reveal the untapped potential in your business:
  2. Trigger these 8 Profit Activators in your business right now:
  3. I'm often asked what books I recommend. So, I've put together a collection of books and products in 9 specific categories. These are resources we've shared in Genius Network to help improve life and business... To check them out visit

P.P.P.S. If You Or Someone You Know Is Struggling With Addiction, visit
Also, check these out 🙂

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